How To Be A Blogging Idol Instead Of An Idle Blogger

To succeed in SEO Optimization, it’s important that you constantly try new theories and ideas. Before I apply new SEO methods on a client’s website, I test them on one of my own. In order to better understand the impact of SEO to blogs I decided to try the following experiment:

I’d start a blog for each American Idol contestant. Utilizing a pseudonym for each contestant, I would blog each candidate until they were removed from the show.

Once the final 12 candidates were picked, I’d accelerate my posting speed. As the contest was an SEO project I didn’t plan to offer any insightful information into the candidates…I just planned for “blurb” news articles that focused on each contestant.

The end goal of this project (besides learning valuable information) was to have 1-2 “sustainable” blogs in place in addition to generating huge traffic in the weeks leading up to the finale.

About a week into this project I realized two things:

Bo Bice Blog received a lot of traffic. Bo Bice Blog received considerably more visitors and higher results in the search engines than other blogs I’d created.
Bo Bice was the first Idol contestant for four years that absolutely rocked. I very much wanted Bo Bice to win.
So, in order to keep my SEO experiment alive I decided Free seo tools to actually “blog” about Bo Bice. While doing this I learned several valuable lessons about creating a successful blog that can generate sustainable traffic, including many visits from repeat visitors.

Beginners Lessons:

Focus on a specific area The fastest way to drive traffic to your site is to have excellent search engine rankings. If you have a blog that is devoted to a variety of non-related subjects your blog won’t get a good ranking in any of your most important keywords. Even in the event that you don’t have a lot of knowledge about SEO but you are able to build a website that will perform well on search engines. Select a specific topic and make sure your blog posts are on subject. Choose a keyword list related to your chosen topic and make sure you feature these keywords prominently in your posts.

Create a foundation of content If you don’t already have an established readership, very few people are going to check out your initial blog posts as they’ll be extremely hard to find in the blogosphere, or the search engines. Thus, save your best content for when you’ve already established a steady flow of internet traffic. Blogs about newspaper articles are an effective method of building up relevant content quickly. All you have to do is subscribe to Google news alerts to get relevant articles that include your most popular keywords. As your receive new articles write a blog entry for each article, excerpt an appropriate snippet (making sure to mention the source) and leave a comment about the article. It might not be appealing to your readers…but the objective here is to arrive at a stage where you can begin creating new, original content that people actually browse through because your blog can be easily discovered. For the more advanced beginners, adding an RSS feed specifically geared towards your niche will add value for your blog.

Try to create a series of blog posts every week. You’ll be amazed how much content you can accumulate in a short time.

Profit from your blog (if suitable) If you are able to, I put the combination of the affiliate and contextual advertising to my site. The revenue from advertising on my blog was low due to the amount of traffic I generated…however in the event that you’re blogging successfully in areas of technology and business it is possible to earn a good deal of money from such advertising. Google AdSense is a ubiquitous method for bloggers to earn money through blogging. Once you’ve placed the AdSense javascript snippet in your blog’s source code Google’s contextual ads will automatically select ads that are relevant to your blog’s content. when people click on the ads you are compensated.

Advanced Techniques:

“Blog and Ping”: There is a reason why the news is so quickly spread across the blogosphere. When you update your blog dependent on the blog’s hosting provider it is possible that a “ping” might be sent to one or more of the blog search engines that monitor the blogosphere. This indicates that you’ve made a new blog post. People who have subscribed to your blog, or who are interested in your blogging topic are notified of your post , and can read it and then link to it. A continuous process that includes “blogging and pinging” will help greatly in building links to your blog, and also generating more traffic.

Websites and software exist that let you manually ping dozens of known blog search engines. Ping-omatic is one website that lets you connect to 18 blog search engines in real-time. I’ve been using RSSSubmit with Dummy Software to submit all feeds to more than 70 of these services at the push of the button.

“Conventional” Link-Building: To optimize your blog’s indexing, I strongly recommend building links for your blog as if it was an actual website. This is not something I did for the Bice blog, and the mistake (probably) was able to bite me.

Google’s “Bourbon” update hit several days before the American Idol final and this blog was the only “Bourbon” casualty in my entire portfolio…vanishing from Google the Saturday before the final. My gut (plus other evidence) tells me that had I constructed a base of links outside the blogosphere prior to Bourbon this blog would not have been hit…of course, I’ll never know. The blog reappeared in Google thanks to its impressive search engine ranking within 10 days of the Idol final, denying me of an enormous amount of Bo Bice web traffic for time leading up to Idol’s final…Thanks, Google:.)

Linkmarket.net is by far the most trusted link trading website across the Internet. They now have more than 20,000 sites that are potential link partners. At $24.85 annually, you will have the possibilities to trade links with any site on the network. Whatever your site’s subject matter is, you’ll be able find many possible trading partners and build huge numbers of links swiftly.

Press Releases: Press releases on the internet are a great way to generate notice for your blog. I made a press release to announce the launch of the blog. Once I made the decision to “actively” blog Bo, I released a release each week recapping the show and featuring highlights from Bo’s blog. Press releases on the internet can receive hundreds or thousands hundreds of reads…especially when you’re writing on an “hot topic”. A majority of press release readers will become blog readers.

PRWEB in addition to PRLeap are two of the most popular online press release bureaus. Both offer the submission of press releases for free and both let you pay for higher “placement”. Press releases also get spidered into the search engines and (sometimes) may end up in Google or Yahoo News as well. I’ve seen my Bo Bice press releases as high as #3 within Google News for a “Bo Bice” search.